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DECA
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Sponsor: Sarah Hale (Business)
The mission of DECA is to enhance the co-curricular education of students with an interest in marketing, management, and entrepreneurship. This organization helps students develop skills and competence for marketing careers, build self-esteem, experience leadership and practice community service.
DECA is committed to the advocacy of marketing education and the growth of business and education partnerships. DECA, a national association of marketing education students, provides members with educational and leadership development activities to merge with the education classroom instructional program.
DECA utilizes on-the-job experience, chapter projects, and a program of competitive events in specific marketing occupational areas. These events emphasize academic excellence as building blocks for successful marketing and management careers, demonstrating the direct relationship between marketing education and the real needs of the business industry. Each year, more than 110,000 students participate in the competitions on the local, state, and international levels.
The Parkway Central Marketing Program and DECA organization involves nearly 200 students enrolled in Marketing I, Marketing II, or Branding and Design. Our members acquire knowledge and skills that enable them to compete against other schools in local, state, and international level DECA competitions. We help organize the carnival for Day of Service and compete at district and state competitions. Students also have the opportunity to travel to New York City to learn about the city and its businesses.
For more information, please contact Sarah Hale at shale@parkwayschools.net.